There's no pretending there is no other choice, this already is a proposal for that "other choice". Contact tracing certainly isn't new, it's a required step in

There's no pretending there is no other choice, this already is a proposal for that "other choice". Contact tracing certainly isn't new, it's a required step in tackling many infectious diseases and will happen whether or not it is assisted by digital means. The technical alternatives to the tiny part proposed here are coarse and many of them more invasive in terms of privacy. This proposal is specifically designed to prevent tracking populations, it also limits the number of necessary off switches to the two OS vendors. What exactly is the part of the "new normal" you are worried about here? I hope it's not people walking around with tracking beacons in their pocket, they already do that without giving it a single thought.