The vague answer for my own question. #1 Andrew Chen blog: Stay alive, dealing with the problem by identifying the root of the problem. Is it about the product

The vague answer for my own question. #1 Andrew Chen blog: Stay alive, dealing with the problem by identifying the root of the problem. Is it about the product, the customer target, or the founder? #2 A quote from Paul Graham tweet: "If you don't know what you need to do, figure it out." #3 Every startup goes through this period, treat the spike as an illusion (not real, and ignore it). Setup analytics early to learn from the users and the product and iterate to find small improvements