When I saw marketed at Gen X, the first thing I thought of was at that time, one of the conventional bits of wisdom about Gen X was that we were resistant to be

When I saw marketed at Gen X, the first thing I thought of was at that time, one of the conventional bits of wisdom about Gen X was that we were resistant to being marketed at. I'm not sure that I buy that—Gen X bought into a lot of lame stuff marketed at them, but this seemed exactly the sort of marketing campaign which would support the conventional wisdom.