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"there's no clear indication of what value this adds to the user" The user is no longer the people checking-in. The user are the firms capable of writing large
by uptown 7y ago
"there's no clear indication of what value this adds to the user"
The user is no longer the people checking-in. The user are the firms capable of writing large checks to buy insight into market trends before anyone else sees them.
- bonzini 7y agoIf you don't bring value or fun to the person checking in, they get bored and you get less data to sell.
- uptown 7y agoThat's why you're now tracked without ever formally checking in.
- mrgreenfur 7y agoYeah, pretty sure they get all this data by piggybacking their SDK into free apps.
- arkanciscan 7y agoWhich apps?
- alwayseasy 7y agoMost apps that are not Google or Facebook owned: Twitter, Uber, TripAdvisor, AccuWeather etc
- vikramkr 7y agoBut everyone can do that to an extent, so what keeps their edge, that they're first and are on a lot of devices? Having a strong social aspect might let them get differentiated insights on what people enjoy etc, but otherwise location data is almost a commodity