KonMari has nothing to do with visual brand, it’s about living authentically free of things you don’t like. It’s like the life philosophy of not spending time

KonMari has nothing to do with visual brand, it’s about living authentically free of things you don’t like. It’s like the life philosophy of not spending time around friends who don’t spark joy in you. And then someone comes along and says, “I see, it’s about spending less time around people, in order to look cool!” No, that’s just your shallow, ego-based take on it. “Not mine, that’s totally what people are doing. I can tell they think they’re cooler than me, going on about how much they enjoy their ‘me’ time... It’s just another fad, of course.”