So as best I understand it, this has 1 niche advantage over typical exe/msi/uwp. It makes it more straightforward to create a generic application, which could t

So as best I understand it, this has 1 niche advantage over typical exe/msi/uwp. It makes it more straightforward to create a generic application, which could then easily be "branded" by customers and then resold as their own app. So in essence you become an oem app developer, and then affiliates make apps based on your product. So instead of distributing a raw api, you can distribute an app in a box. And then it also allows the affiliate app to identify as your own for api calls, but I'm not sure when that is actually useful. I'm scratching my head trying to come up with a use case that doesn't feel so contrived, can anyone think of one?