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As someone who just jumped from Byte to TikTok, I'm excited to see what new innovations Shorts brings to the table. Correct me if I'm wrong, but YouTube is pret
by drusepth 7y ago
As someone who just jumped from Byte to TikTok, I'm excited to see what new innovations Shorts brings to the table. Correct me if I'm wrong, but YouTube is pretty much #1 in video management/processing/distribution/etc online and Google has _amazing_ photo+video analysis/editing/search.
I have high hopes for new kinds of filters (filters might be the wrong word, but TikTok has a lot of innovations in this area over the traditional Snapchat-esque "filters") and better search/recommendations, which should both go a _long_ way toward enabling the kind of creative videos that made TikTok blow up and also get them to the eyeballs that actually want to see them.
Some kind of seamless integration with YouTube would also be pretty amazing, since most of my friends only watch TikToks via YouTube compilations anyway and there's a lot of back-and-forth interactions (liking, following, commenting, viewing related videos, etc) that would make sense if both platforms were under the same roof.
- onlyrealcuzzo 7y agoIf anyone wants to make money from Social Video, they're on YouTube. You have the MEGA Influencers who have been making insane amounts of money on Facebook (mostly from Instagram). But even big Influencers with 1M+ followings are having trouble monetizing their following to make $100k+ per year. Vloggers on YouTube can do this pretty easily with 1/10th-1/20th the following. Marketing spend for Influencers is gonna dry up faster than anything else. If Shorts can provide a real revenue stream (YouTube has everything in place for this), it will be extremely well positioned during this time.