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If you can't determine what Palantir is all about by looking at their home page, they will NEVER beat Google or FB. Right now, the first slide asks the nebulous

If you can't determine what Palantir is all about by looking at their home page, they will NEVER beat Google or FB. Right now, the first slide asks the nebulous question with no answer, "What powers your intelligence infrastructure?" Marketing, people. Its not that hard...

jdp23 16y ago
That question makes a lot of sense to their target market. A CSO or CIO who sees this site will understand the question and realize that their current answer is quite probably "nothing" or "something not very good". The result: "Palantir signed a multi-year contract with the bank in December 2009 in the $5 million to $20 million range, and JPMorgan Chase Chief Information Officer Guy Chiarello gushes about the company, calling Palantir “the best bet I’ve made in quite a while.”
byrneseyeview 16y ago
Palantir is B2B; it's a different sales cycle. You're not likely to work with them because you saw the homepage--you'll probably see the homepage after getting referred to them by an executive you know, getting a cold-call, reading a whitepaper, etc.
- TheSOB88 16y ago
  If they're B2B they're certainly not the next FB/Google.
  - ZachPruckowski 16y ago
    Microsoft is largely B2B - it sells software licenses to OEMs for the hardware, and licenses to large corporate customers for productivity software like Office and SQL Server and so forth. Most of Microsoft's sales aren't people buying Windows in stores. Salesforce.com is another example of a B2B startup which grew explosively.
    - Splines 16y ago
      But Peter Thiel didn't say that Palantir was the next Microsoft, did he? It appears Palantir is doing well for themselves (although, who knows, maybe not), but calling themselves the next Facebook or Google smacks of hubris.
    - TheSOB88 16y ago
      To me, the culture is what makes FB/Google. And I don't mean the internal culture - I mean people having those companies be a part of actual culture. They've developed to the point where they're everyday entities; regular people identify with them just as you would your car company. I don't think it's so with MS.

jdp23 16y ago

That question makes a lot of sense to their target market. A CSO or CIO who sees this site will understand the question and realize that their current answer is quite probably "nothing" or "something not very good". The result: "Palantir signed a multi-year contract with the bank in December 2009 in the $5 million to $20 million range, and JPMorgan Chase Chief Information Officer Guy Chiarello gushes about the company, calling Palantir “the best bet I’ve made in quite a while.”

byrneseyeview 16y ago

Palantir is B2B; it's a different sales cycle. You're not likely to work with them because you saw the homepage--you'll probably see the homepage after getting referred to them by an executive you know, getting a cold-call, reading a whitepaper, etc.

TheSOB88 16y ago
If they're B2B they're certainly not the next FB/Google.
- ZachPruckowski 16y ago
  Microsoft is largely B2B - it sells software licenses to OEMs for the hardware, and licenses to large corporate customers for productivity software like Office and SQL Server and so forth. Most of Microsoft's sales aren't people buying Windows in stores. Salesforce.com is another example of a B2B startup which grew explosively.
  - Splines 16y ago
    But Peter Thiel didn't say that Palantir was the next Microsoft, did he? It appears Palantir is doing well for themselves (although, who knows, maybe not), but calling themselves the next Facebook or Google smacks of hubris.
  - TheSOB88 16y ago
    To me, the culture is what makes FB/Google. And I don't mean the internal culture - I mean people having those companies be a part of actual culture. They've developed to the point where they're everyday entities; regular people identify with them just as you would your car company. I don't think it's so with MS.