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In 12 months, it won't matter if there are 10 other products offering a comparable service. Companies won't want to pay the cost of switching for something that
by dimal 7y ago
In 12 months, it won't matter if there are 10 other products offering a comparable service. Companies won't want to pay the cost of switching for something that's "just as good". It has to be 10x better to justify the switch. Consumers won't switch because everyone else will have Zoom. A videoconferencing app is only useful if both parties have it installed.
- aliceryhl 7y agoOne of the things that are special about the video conferencing is how easy it is to switch compared to many other industries. You wont need a factor ten here.
- quantified 7y agoConcur. Past employer switched out Zoom for other tech. The demand to switch conferencing provider was easy. The other tech was painful to use and much-complained about until everyone was told to shut up about it. So, "videoconferencing that doesn't suck" is still the barrier to entry.