4 ms·

Kind of reminds of of when Kraft did the opposite, they change their Mac & Cheese and didn't tell anyone: https://www.nytimes.com/2016/03/21/business/media/kra

• samatman 7y ago
  This is, far and away, one of the best bits of submarine marketing I've ever read. Every sentence is carefully crafted to hypnotize the reader into believing that a) they have already had the new Kraft dinner b) it tastes identical c) people who think it tastes different are wrong d) everything is okay, it's all going to be ok. Know what? It worked. Stuff tastes the same as it did when I was a kid.