I didn't have Prime until very recently. My rationale was that I pretty much always got free shipping anyways (Super Saver is free if you purchase more than $25

I didn't have Prime until very recently. My rationale was that I pretty much always got free shipping anyways (Super Saver is free if you purchase more than $25 at a time, which isn't hard, and I don't care about the delivery date). However, the free movie streaming actually convinced me to sign up for Prime (comparably priced to Netflix streaming, plus I get free two day shipping on all my Amazon purchases). I think that Amazon could potentially get a lot of new people to buy prime if they give away a free Kindle, which would probably be a net win for them.