> if people are given too much choice they have a hard time making a decision Human psychology 1.0 :-) YMMV, but 'too many choices' can be a strong deterrent

> if people are given too much choice they have a hard time making a decision Human psychology 1.0 :-) YMMV, but 'too many choices' can be a strong deterrent to impulse buying which, imho, is your best friend, given the kind of apps you have. HTH