Yeah it's a bit tough for some small businesses. Anything related to style (cake decorating, floral arrangements, graphic design, sign writing, etc) or other su

Yeah it's a bit tough for some small businesses. Anything related to style (cake decorating, floral arrangements, graphic design, sign writing, etc) or other subjective tastes will often have a brand which has value with current customers but will easily lose it if someone else takes over. Even if the work is still solid, it can alienate existing customers.