I truly hope your friend can figure out a way through this ... however isn't selling gift cards just kind of punting the problem down the road? If their custome

I truly hope your friend can figure out a way through this ... however isn't selling gift cards just kind of punting the problem down the road? If their customers buy gift cards now, and then return to use then in X weeks/months, wouldn't they just be working for "free" at that point (assuming all the funds from the gift cards were used to get them through the customer-less time)?