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I have seen people posting this idea on Facebook and am not convinced by the economics of it. If you buy a gift card the company may be able to survive in the
by robjan 7y ago
I have seen people posting this idea on Facebook and am not convinced by the economics of it.
If you buy a gift card the company may be able to survive in the short term by covering their operational expenditure. But then it will cannibalise their revenue in the future when people start to redeem them.
- jonheller 7y agoI had the exact same thought. It obviously helps during a cash starved time like now, but just seems to delay the inevitable. I suppose the assumption is that, by that point, there's hopefully other financial support in place?