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Alternatively, Apple could not buy them and save the money. Less flippantly, while Apple seems to be heavily invested in AR, they're... well, already heavily in
by chipotle_coyote 7y ago
Alternatively, Apple could not buy them and save the money. Less flippantly, while Apple seems to be heavily invested in AR, they're... well, already heavily invested in AR. There would need to be a compelling argument that buying Magic Leap would jump them farther ahead than they could get on their own.