I really want to see this used as an opportunity - not like "how can we recoup our losses by doubling the number of ads shown per game," rather "what cool thing

I really want to see this used as an opportunity - not like "how can we recoup our losses by doubling the number of ads shown per game," rather "what cool things can we do with drones or cameras or mics or any other element of production now that we don't have this crowd constraint?"