5 ms·

for an article which practically browbeats us with environmental concern and "brutal inequality" it really is odd they celebrate Noma where lunches cost on the

for an article which practically browbeats us with environmental concern and "brutal inequality" it really is odd they celebrate Noma where lunches cost on the order of $375 without drinks[0][1]. So basically we have a group of pretentious activists bemoaning the well being of the planet and the little guy while eating a mere lunch that is more most of those little people see per month if not year. Spare me. I tried to read the article with an open mind but the amount of preaching was a bit over the top so I went restaurant hunting and outside of the Ikea mentions this what you get, the elite basically having the food equivalent to Papal dispensations. Probably the same bunch which jets from high profile high visibility environment conference to the next. You do not reshape the world on four hundred dollar lunches. [0] https://www.nytimes.com/2018/04/24/dining/noma-restaurant-copenhagen.html https://www.nytimes.com/2018/04/24/dining/noma-restaurant-co... [1] https://noma.dk/food-and-wine/ https://noma.dk/food-and-wine/

emj 7y ago
There are many options if you want expensive food, Noma done research in what the next thing in food will be to be sustainable. Of course it's a PR thing, but by backing some edgy projects they lend their name to a worthy cause making it easier to get funding for these projects. You do not reshape the world by critizing people for trying.
- pkaye 7y ago
  Imagine a corporate executive comes to eat at Noma but to afford that $375 meal, he had to make enough money by offshoring clothing manufacturing to Bangladesh to some worker paid $1/day working in harsh conditions. I feel it matters how that money is earned and spent. I'd rather that executive pay $2/day plus improved working conditions to that worker and instead have a more modest meal.
  - m0zg 7y ago
    It's not even a "meal". It's a show. You still need to eat something before/after if you're hungry.
Mikeb85 7y ago
Much of the article is about the democratic food changes brought about by Claus Meyer, Noma's original owner and the one who recruited Rene Redzepi for the original concept (and eventually sold Noma to Redzepi). What Redzepi is doing is definitely experimental and for the jet-set crowd, whereas the article details how Claus Meyer is working with Ikea and putting food in supermarkets...
- Melting_Harps 7y ago
  > You do not reshape the world on four hundred dollar lunches. > Much of the article is about the democratic food changes brought about by Claus Meyer, Noma's original owner and the one who recruited Rene Redzepi for the original concept (and eventually sold Noma to Redzepi). What Redzepi is doing is definitely experimental and for the jet-set crowd, whereas the article details how Claus Meyer is working with Ikea and putting food in supermarkets... You're judging the efforts of the staff by the clientele they serve? Big mistake. I actually met the current creative staff at Noma when they came and dined at our restaurant, and they're super humble guys. I was expecting them to be in suits and ordering the most expensive wines, they were guests of Kimbal so it was all comp'd anyway. But instead they were in Dickies jackets and jeans and were interested in hearing about what we do/did as a farm-to-table and met our Team in BOH. The current creative director at Noma is also the same guy who worked under Ferran at El Bulli, and if you haven't realized or can appreciate what they've done for food you're either entirely oblivious or beyond help. Just the amount of attention that has been placed on food education and sustainable Ag practices, and sourcing locally and from organic farmers alone have made massive strides, MAD (Rene's conference) [1] is also a premier platform for launching these projects. Granted, more can always be done, but restaurants are poor business ventures, and the staff are overworked and underpaid. 1: https://madfeed.co/ https://madfeed.co/
  - Mikeb85 7y ago
    I'm sure the Noma guys are humble. Noma is notorious for using free labour and underpaying and overworking everyone else. Their restaurant literally couldn't exist in most countries as they'd violate a ton of labour laws... > restaurants are poor business ventures They're actually great ventures, there's just a lot of restaurateurs who don't know how to make money. Anyhow, Noma is influential in the foodie world, but their influence on popular culture and eating habits outside Scandinavia is way overstated.

emj 7y ago

There are many options if you want expensive food, Noma done research in what the next thing in food will be to be sustainable. Of course it's a PR thing, but by backing some edgy projects they lend their name to a worthy cause making it easier to get funding for these projects. You do not reshape the world by critizing people for trying.

pkaye 7y ago
Imagine a corporate executive comes to eat at Noma but to afford that $375 meal, he had to make enough money by offshoring clothing manufacturing to Bangladesh to some worker paid $1/day working in harsh conditions. I feel it matters how that money is earned and spent. I'd rather that executive pay $2/day plus improved working conditions to that worker and instead have a more modest meal.
- m0zg 7y ago
  It's not even a "meal". It's a show. You still need to eat something before/after if you're hungry.

Mikeb85 7y ago

Much of the article is about the democratic food changes brought about by Claus Meyer, Noma's original owner and the one who recruited Rene Redzepi for the original concept (and eventually sold Noma to Redzepi). What Redzepi is doing is definitely experimental and for the jet-set crowd, whereas the article details how Claus Meyer is working with Ikea and putting food in supermarkets...

Melting_Harps 7y ago
> You do not reshape the world on four hundred dollar lunches. > Much of the article is about the democratic food changes brought about by Claus Meyer, Noma's original owner and the one who recruited Rene Redzepi for the original concept (and eventually sold Noma to Redzepi). What Redzepi is doing is definitely experimental and for the jet-set crowd, whereas the article details how Claus Meyer is working with Ikea and putting food in supermarkets... You're judging the efforts of the staff by the clientele they serve? Big mistake. I actually met the current creative staff at Noma when they came and dined at our restaurant, and they're super humble guys. I was expecting them to be in suits and ordering the most expensive wines, they were guests of Kimbal so it was all comp'd anyway. But instead they were in Dickies jackets and jeans and were interested in hearing about what we do/did as a farm-to-table and met our Team in BOH. The current creative director at Noma is also the same guy who worked under Ferran at El Bulli, and if you haven't realized or can appreciate what they've done for food you're either entirely oblivious or beyond help. Just the amount of attention that has been placed on food education and sustainable Ag practices, and sourcing locally and from organic farmers alone have made massive strides, MAD (Rene's conference) [1] is also a premier platform for launching these projects. Granted, more can always be done, but restaurants are poor business ventures, and the staff are overworked and underpaid. 1: https://madfeed.co/ https://madfeed.co/
- Mikeb85 7y ago
  I'm sure the Noma guys are humble. Noma is notorious for using free labour and underpaying and overworking everyone else. Their restaurant literally couldn't exist in most countries as they'd violate a ton of labour laws... > restaurants are poor business ventures They're actually great ventures, there's just a lot of restaurateurs who don't know how to make money. Anyhow, Noma is influential in the foodie world, but their influence on popular culture and eating habits outside Scandinavia is way overstated.