"do we have to accept deception as a necessary part of sales?" I would like to think "no", but as someone who's worked building a technical product, which is th

"do we have to accept deception as a necessary part of sales?" I would like to think "no", but as someone who's worked building a technical product, which is then turned around and sold, it's hard not to feel like portraying your work in the best possible light, combined with moderately effective sales techniques, leaves the buyer with a strictly inaccurate impression of what the products capabilities are. I'm not okay with saying these situations are unavoidable, but I think they arise pretty naturally out of situations where people are paid to make a sale, and people hear what they want to hear.