Look at what makes you different. The twitter integration is brilliant, it means you can have much faster, realtime conversations bouncing off twitter. That's y

Look at what makes you different. The twitter integration is brilliant, it means you can have much faster, realtime conversations bouncing off twitter. That's your angle. Make the 'Share on Twitter' button more... meaningful. What it really does is open up a chat room for all your twitter followers to join. I don't want to 'Share' it, I want to open my chatroom up to the world on twitter. Not sure how to word that :) Can you imagine celebrities getting on board with this? It's perfect. 50 Cent would love this, celebs of that ilk on twitter already spend much of their time bantering with fans and this allows them to do it faster. You just need ONE of those twitter celebs to tweet a link to their chatroom and you've got yourself 10,000 new users. It's twitpic for chatrooms. Promote it to celebrity tweeps, hard.