I think it's important to understand that SnapChat is intentionally confusing. The UI is designed to be opaque so that some amount of effort, or asking your fr

I think it's important to understand that SnapChat is intentionally confusing. The UI is designed to be opaque so that some amount of effort, or asking your friends, is required to figure it out. Then, once you have, you feel invested in it, and are less likely to abandon it.