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it would be good for them to work that out because showing me the same ads for lawn mowers for months straight is a waste of their advertising space and their c
by code_duck 7y ago
it would be good for them to work that out because showing me the same ads for lawn mowers for months straight is a waste of their advertising space and their clients' dollars.
I also do things like look up something on Google for someone else, then see ads about it for months. While I understand the simple way of this technology works, they might want to rethink the idea that I need to see ads endlessly for everything I did one search for.
- manigandham 7y agoI explained it's not worth it in the last sentence. It's year of work and millions in cost, and now regulation prevents tying PII from your purchase to the anonymous IDs used in adtech. You're going to get new ads anyway, retargeting campaigns rarely last beyond a few weeks from the last product page visit.