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I think this is just a toe-dip into streaming video service rather than a full-on attempt to topple Netflix at this point. Prime subscribers give Amazon a read
by scottkduncan 16y ago
I think this is just a toe-dip into streaming video service rather than a full-on attempt to topple Netflix at this point. Prime subscribers give Amazon a ready-made, loyal group of beta-testers and I imagine they'll be paying close attention to the data that comes out of this offering.
I see similarities between this and the way they incrementally roll out new AWS features - they don't always feel the need to make a massive splash and they leave space to incorporate user feedback before betting the farm on a new service.
- jonknee 16y agoAmazon has been doing streaming for a while (September 2006), this isn't dipping their toe in the space. They actually beat Netflix to it (January 2007). http://en.wikipedia.org/wiki/Amazon_Video_on_Demand http://en.wikipedia.org/wiki/Amazon_Video_on_Demand http://netflix.mediaroom.com/index.php?s=43&item=201 http://netflix.mediaroom.com/index.php?s=43&item=201
- jmathai 16y agoThere have been lots of players in the pay-per-play streaming business for some time. Netflix was the first one to emerge with a good subscription service.