Knowing something and doing something with what you know are two different skill sets. Small companies realize this soon. Google is driven by numbers, If they

Knowing something and doing something with what you know are two different skill sets. Small companies realize this soon. Google is driven by numbers, If they see enough people who are very informed and smart but actually they gamed the system just to get in Google but really do not do much, then companies will be forced to make major changes. Every idea/process has an expiry time before everyone realizes and try to game the system.