This is for a premium economy class. The existence of premium economy is already us reaching the point where people are prepared to pay more for more. Airline

This is for a premium economy class. The existence of premium economy is already us reaching the point where people are prepared to pay more for more. Airlines believe that they can make more money selling fewer seats at higher prices -- at a price point typically 50-100% above economy, for about 50-70% more space. The thing is, most flights only have 3 rows of premium economy (except some ultra-long-haul Singapore Air flights) -- right now, most people still want to buy whatever is cheapest -- partially because international travel is actually out of their budget, and so taking that basic-economy cheap fare is part of finding a way to go at all, and partially for a reason that I don't think airlines appreciate (they've made people expect service and comfort to be absolutely horrid, and so many customers wouldn't pay more for better because they don't trust the airline to be capable of providing better, and assume the higher prices are just a rip-off and not actually a better product.)