Because it's not an honest comparison. A £500 bike is still a relatively budget adult bike, and an ebike is a relatively luxury product still and is probably mo

Because it's not an honest comparison. A £500 bike is still a relatively budget adult bike, and an ebike is a relatively luxury product still and is probably more comparable to a £1,000 normal bike. Decathlon (giant French sports chain) sell an ebike for £650.