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> If you’ve made more than 10,000 USD (approximately 7,800 GBP) in sales on Etsy in a 12-month period [...] you’ll be required to participate for the lifetime o
by stordoff 7y ago
> If you’ve made more than 10,000 USD (approximately 7,800 GBP) in sales on Etsy in a 12-month period [...] you’ll be required to participate for the lifetime of your shop
That's not exactly what I think when I read "biggest sellers". That seems like a remarkably low cutoff.
Also, if you don't need/want to grow and/or you have low margins, this could wipe you out. 12% revenue of _any_ orders within a 30 day period of an ad click[1], effectively at Etsy's discretion (how can you challenge that someone clicked, or disagree with how hard they are pushing your products - especially noting that they have a binding arbitration clause[2]), could be a huge percentage[3] of your total sales.
[1] "If such advertising includes your listing, a buyer clicks on it, and then places any orders from your shop within 30 days of that click, you will be charged an advertising fee on these orders" https://www.etsy.com/uk/legal/fees/ https://www.etsy.com/uk/legal/fees/
[2] s.11 https://www.etsy.com/uk/legal/terms-of-use#etsydisputes https://www.etsy.com/uk/legal/terms-of-use#etsydisputes
[3] Up to $100/order - "There is no limit to the number of Offsite Ads fees you may be charged on Attributed Orders, but the total Offsite Ads fee you’ll pay on a single Attributed Order will not exceed $100 USD." https://www.etsy.com/uk/legal/fees/ https://www.etsy.com/uk/legal/fees/
- masonic 7y agoIt's reminiscent of what StubHub did last year when, just a few weeks before baseball season began, they increased their commission on MLB tickets by 50%. Yes, fifty percent.
- skinnymuch 7y agoInteresting. Wonder if that was during eBay or new ownership.
- masonic 7y agoEbay.
- skinnymuch 7y agoDoes any one know roughly what percentile of active and/or previously active sellers have done $10K in lifetime sales? By active I’m not including people who sold 0-2 things ever as that seems fair to cut off.
- ceejayoz 7y agoI’ll bet they’ll also be targeting very specific “Jane Doe’s Etsy store” style keywords where the top organic result was already the right one and there’s no competition for clicks. Pay a few pennies, make 12% of the sale.