There are three things in my view which you can theoretically use for recruiting at a small company. Sorry, I don't have personal experience using them, I am ju

There are three things in my view which you can theoretically use for recruiting at a small company. Sorry, I don't have personal experience using them, I am just making observations: - I recently heard of a company offering a publicly announced 4 day workweek and being able to recruit very good talent. I am not sure if Big Tech can make it a public policy. - You can point out that there is a much smaller need to be politically correct. For example, it is extremely un-PC to be openly supporting Trump in big tech today, and anyone who says otherwise is just lying to you. I know someone very closely who works in one of the big tech companies and I can tell you that he is wrapped in a very strange bubble. For example, he was 100% convinced that Trump will be impeached and booted out of office before his term completed. Now he has stopped talking about the impeachment altogether. It is actually hilarious. - the "cult" problem. Sooner or later, everyone who defends their big tech job will be referred to as acting like a cult member [1]. I am not sure how a small company can run into the cult problem. [1] Like this person: "Remember, what Facebook is doing has never been done before. There are going to be mistakes." https://news.ycombinator.com/item?id=19321420 https://news.ycombinator.com/item?id=19321420