Education, science, art, "enlightenment"... Giving awards in a posh ceremony to commercial movies and running very fast for a medal does not sound like any of

Education, science, art, "enlightenment"... Giving awards in a posh ceremony to commercial movies and running very fast for a medal does not sound like any of those to me. Yes, sports are a very big deal in many countries. Fancy social gatherings too. Neither means necessarily "culture".