Maybe this is something JIRA-workflow-specific? Here in pivotal-tracker-land the product manager controls priority by ordering stories in the backlog. There is

Maybe this is something JIRA-workflow-specific? Here in pivotal-tracker-land the product manager controls priority by ordering stories in the backlog. There is no need for a separate 'priority' field because that is implicit. FWIW, there's also no explicit 'severity' field; the PM is expected to understand all the factors that make issues important and order the backlog appropriately. If you need more categorization, you can apply arbitrary labels.