> 1) all women get gold features (see who likes you, unlimited swipes, etc for free) > 2) only men are subject to double opt in (eg women can message without h

> 1) all women get gold features (see who likes you, unlimited swipes, etc for free) > 2) only men are subject to double opt in (eg women can message without having been liked by the recipient) > 3) double-opt-in is based on something ELO-ish. The height of the contact initiation barrier is proportional to your attractiveness as determined by the crowd (although this creates some extremely perverse incentives for large-scale deception). These are all great suggestions. Yes, they should be implemented. Yes, they will increase the female:male ratio and bring in more dollars. The economics of it is to find a balance between selectivity and availability. You can make the world's most exclusive dating app, but then you have no users. You can make the world's easiest dating app (extreme example: people automatically match at random), but then you can't monetize the male users and female users leave. These constraints create the vanillaness of popular dating apps you mentioned. They all converge to the same business model. I don't think it is completely efficient though. One thing to optimize for would be reducing the chance of a failed date. I would suggest additional next gen screening mechanisms like potentially a full 3D reconstruction of a person's body/skeleton, maybe some AR, use your imagination, there's a lot of ways to go with this with varying levels of dystopianism. For one mild example, if someone's height in person is a dealbreaker, then the AR ghost would reveal this in spite of a likely frauded height stat. > This is good for companies, but bad for individuals I'm speaking from an business/marketing perspective. Obviously this is not "good" for the users. The objective is to get more men to press the Pay button--there is literally no other reason to make a dating app. The "good" thing for people is to not use dating apps, get married young, and have children. You have leave your morality at the door, like AAA game dev or high frequency trading. Nobody should waste their life playing video games or gambling in financial markets, but if they do, let's oblige them and do business.