> Panic and hysteria should be avoided by being transparent, not by playing down the dangers or praising the efforts of an intransparent self-serving regime as

> Panic and hysteria should be avoided by being transparent, not by playing down the dangers or praising the efforts of an intransparent self-serving regime as the WHO has done from very early on. Yes. And the way to avoid it is to switch communication strategies to inform the public without inciting panic. Also to recruit people into being part of the solution at the local level. This could just mean signing up to volunteer to deliver meals, or check on neighbors or just report all's clear if there's a lockdown. The more agency that you give to people, the less panic there is. I found this article from two risk communications strategists, posted to the blog of a noted virologist, interesting: Past Time to Tell the Public: “It Will Probably Go Pandemic, and We Should All Prepare Now” https://virologydownunder.com/past-time-to-tell-the-public-it-will-probably-go-pandemic-and-we-should-all-prepare-now/ https://virologydownunder.com/past-time-to-tell-the-public-i...