Yes, Easy Data Transform is a more abstract concept than PerfectTablePlan. Its flexibility also makes it harder to market. I've tried to make it a bit more conc

Yes, Easy Data Transform is a more abstract concept than PerfectTablePlan. Its flexibility also makes it harder to market. I've tried to make it a bit more concrete by changing the tag line from "Transform Your Data" to "Transform Your Excel and CSV files". If someone is searching on "deduplicate this giant excel spreadsheet" they will hopefully end up on the dedicated landing page ( https://www.easydatatransform.com/remove_duplicate_rows_excel.html https://www.easydatatransform.com/remove_duplicate_rows_exce... ) rather than the home page. I have got a 'How to' section at the bottom of the page. I guess I could try A/B testing that further up the page. >The user has probably never seen a dataflow diagram, and only rarely will they have done in gui based programming before. Yes, that might scare some people off. But I think (hope) there are lots of smart marketers, engineers, scientists etc who won't be put off by it. Finding a cost effective way to get noticed by these people is tough though. >If I were you, I'd replace data transformations with something like "Excel power tasks" A lot of people also want to munge CSV files. And I might add import support for JSON, SQLite etc. So I don't want to be too Excel specific. >then have a list of all the tasks you can do, like deduplicate, concatenate, merge columns, etc. all with 15 second videos showing how easy your application makes accomplishing these tasks Yes, lots of short video would be good and is on the todo list. >Btw the apps look really awesome. Thanks!