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> political message reach should be earned, not bought. This is complete bullshit: paid professional campaigning has always existed and is used by everybody.
by kanox 7y ago
> political message reach should be earned, not bought.
This is complete bullshit: paid professional campaigning has always existed and is used by everybody.
- Pfhreak 7y agoHas always existed is not the same as should exist. Everyone does it does not mean it should be done.
- throwaway17_17 7y agoFor this comment to make sense you need to specify the following: 1) By ‘always’ you mean since Twitter was founded 2) By ‘is used by everybody’ you mean it was done using backroom deals and that bought support was quietly and as organically appearing as possible put on the platform Bloomberg broke the first rule of SV politics, i.e. don’t get us caught in the middle, or exposed to liability, (otherwise known as plausible deniability). If Bloomberg had done this quietly and it was just a rumor Twitter would have given him a pass. But his team seems to have decided the bill in a china shop approach was their best bet. But it is getting him press coverage so maybe a win anyway.
- TAForObvReasons 7y agoIt's a massive win for Bloomberg. The discussion about paid advertising has now shifted from "Bloomberg is a bad actor" to "Twitter/Facebook are bad actors"
- kelnos 7y agoI don't think so. If the ads ended with "Paid for by Bloomberg for President", it may have been ok under Twitter's rules, which seems entirely reasonable.
- TAForObvReasons 7y agoYou're missing the point. The discussion around the paid ads shifted from "Bloomberg is trying to buy the election" to "Twitter/Facebook are only ok with political ads as long as they are seeing some of the action". The former is awful for Bloomberg, the latter is awful for the companies.
- lern_too_spel 7y agoThey did end with a disclosure. The Twitter rule being violated is against mass copy-pasting tweets.
- buboard 7y agoIt s a good cop out for Twitter Inc. though
- FireBeyond 7y agoWhy does Twitter (or any private company) have to buy into that?