> what should a large company do once they find themselves in a dying industry? This will sound snide but if a large company finds themselves in a dying indust

> what should a large company do once they find themselves in a dying industry? This will sound snide but if a large company finds themselves in a dying industry it’s already too late. Much like how an ocean liner takes time to change direction. If they failed to see an iceberg ahead and try changing course at the last minute they can reduce the damage but it’s already too late. IMO what Gamestop should have done was get into gaming conferences, tournaments or maybe even digital distribution of games. Now this is way easier said than done since both Steam and Epic’s service launched off the back of a must have once in a decade viral title (Half Life 2 and Fortnite respectively). But Gamestop could have certainly tried. They could have partnered with EA’s limping Origin service or Ubisoft’s much maligned UPlay - a sort of strength in numbers approach which could have been the Switzerland of game distribution. It’s rare though for industry stalwarts to pivot outside their core competency and this kind of thing will happen again and again. It will even happen to Valve Software and Epic once some new unforseen change happens in the gaming market.