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It's all about where the customer enters the process. If they are using the software and say, "Hey I think this sucks" then they will likely go to your site and
by dmethvin 16y ago
It's all about where the customer enters the process. If they are using the software and say, "Hey I think this sucks" then they will likely go to your site and request a refund. If, however, they look at their credit card statement and think, "I didn't like that program, I meant to cancel it" or "Hey I don't remember buying anything from ABC Software" (because the name of your product is "Really Cool Thing Pro") then they are likely to find it easier to dispute the charge.
- horseass 16y agoReminds me of the seinfeld episode. Why do you want to return this? "Spite". Sorry, we don't allow refunds for spite. "Ok, I'll change my reason". No sorry, you already said spite.
- jasonkester 16y agoThat's one of the "broken process" things I had in mind when I wrote the above. The text that appears on your customers' credit card statement should clearly identify: - what they actually bought - how to contact you The quickest way is to have your domain name appear there, complete with .com so they know they can simply type it into a browser and get to the bottom of things. Of course, on that page you'll need to have a link they can use to figure out what they've bought from you and get a refund if necessary. There are a dozen little things you can do to reinforce the message that "we don't want your money unless you're amazingly happy". If your customer wants his money back, he'll get it one way or another. If you make it easy to simply reverse the transaction through you, they won't ever need to get their bank involved.