Do you need a citation to know that lots of PACs engage in polling using worthless methodology? Surely you've seen expensive TV spots that have no clear messagi

Do you need a citation to know that lots of PACs engage in polling using worthless methodology? Surely you've seen expensive TV spots that have no clear messaging and make the candidate they support look awful. A whole lot of campaign spending seems like grifting, but maybe I'm wrong. Look, I'm not say that FB ads are totally useless in general, just that there's some burden of proof when you claim they swayed an election. > What data is that perspective based on or is it just your gut feeling (aka bias)? People have literally used the phrase "think of the children," or some variation.