This is a bit generalized. The city I work in is similar to Santa Cruz - tech adjacent and regularly makes the national magazine market for being beautiful. Out

This is a bit generalized. The city I work in is similar to Santa Cruz - tech adjacent and regularly makes the national magazine market for being beautiful. Outsider tourism brings in money, but the weekend traffic pattern has shifted over 15 years. When there used to be traffic jams heading south to the city on weekends, there are now traffic jams headed north to the wine country on the weekend. I completely see the need for the tourism and its great for the economy, but it has definitely changed the small-town feel.