"AI" products are consulting heavy as 80% of the effort is spent on data. Real world data inputs are messy, most need human curation up front. Simple example:

"AI" products are consulting heavy as 80% of the effort is spent on data. Real world data inputs are messy, most need human curation up front. Simple example: FMCG/Retail would like to use apps to scan shelves for their own product placement and their competitors. Simple, right? But getting those packshots, account for lighting and placement conditions, ... you need an army of people to do QC. AI really just moves the analytics/BI load from a company to a vendor - hence it is consulting. Good business to have, but human labor always has shittier margins than software.