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Good design don't come from just asking question, it comes from understanding the need. Often time when dwelling in a problem space, an industry, a customer sec

by a_c 7y ago

Good design don't come from just asking question, it comes from understanding the need. Often time when dwelling in a problem space, an industry, a customer sector, there is a underlying common problem to be solved. But everyone articulates the problem differently. A good design is to find a general solution to all these seemingly random problem. Have seen quite a few "designers" who drinks the koolaid of design sprint, design thinking, etc by asking everyone what everyone thinks the product should look like, then proceed to prototype a frankenstein that "addresses" everyone's concern. Not once did it end well

Ididntdothis 7y ago
Agreed. The best products often propose a way for doing things that people didn’t think about. But they show a deep understanding of the actual needs. I don’t think many users of 70s computers would have come up with mice and windowing systems if asked how to improve systems.
c0nsilienc3 7y ago
My girlfriend is a design strategist and I don’t see that at all amongst her colleagues and friends. I think that’s a very outside perspective on what designers must think like. Good designers are a lot smarter than that, and I’ve seen first hand how bad your example can end up. Usually, it’s not the designer’s fault, but the client. Often, a client or your company has an idea about how something should look or function regardless of research, prototyping and testing. I’ve seen the process take place over wasted weeks just for a client to say, “Yeah, but that’s not what we wanted or envisioned. Make it like this or make it fit somehow.” That’s when I’ve seen products and services fail spectacularly while the designers and researchers ask themselves, “What was the point of all that work then?” Edit: There’s also kind of a branding problem with design strategists where, as someone else pointed out, a lot of them are just good at packaging and presenting mediocre ideas into really slick powerpoints and presentations. And many of these strategists even present themselves as very artsy and slick and can spout off very woo-woo lines of magic and dazzle with their charisma. It gives people who are exposed to these designers the impression that they’re all just a bunch of snazzy consultants who offer no real value.

by a_c 7y ago

Ididntdothis 7y ago

Agreed. The best products often propose a way for doing things that people didn’t think about. But they show a deep understanding of the actual needs. I don’t think many users of 70s computers would have come up with mice and windowing systems if asked how to improve systems.

c0nsilienc3 7y ago

My girlfriend is a design strategist and I don’t see that at all amongst her colleagues and friends. I think that’s a very outside perspective on what designers must think like. Good designers are a lot smarter than that, and I’ve seen first hand how bad your example can end up. Usually, it’s not the designer’s fault, but the client. Often, a client or your company has an idea about how something should look or function regardless of research, prototyping and testing. I’ve seen the process take place over wasted weeks just for a client to say, “Yeah, but that’s not what we wanted or envisioned. Make it like this or make it fit somehow.” That’s when I’ve seen products and services fail spectacularly while the designers and researchers ask themselves, “What was the point of all that work then?” Edit: There’s also kind of a branding problem with design strategists where, as someone else pointed out, a lot of them are just good at packaging and presenting mediocre ideas into really slick powerpoints and presentations. And many of these strategists even present themselves as very artsy and slick and can spout off very woo-woo lines of magic and dazzle with their charisma. It gives people who are exposed to these designers the impression that they’re all just a bunch of snazzy consultants who offer no real value.