mm. this is what annoys me a bit with BBC online - much of their interesting content is simply promotional fluffing for TV media they have on otherwise. I get

mm. this is what annoys me a bit with BBC online - much of their interesting content is simply promotional fluffing for TV media they have on otherwise. I get why they do it and don't particularly feel they shouldn't - but there's been so many times I've clicked on ostensibly interesting articles on the BBC website only to find it's just a mechanism to encourage me to watch TV... which I try to avoid.