Generally, you can, but they are a different beast. You have little way to measure them, they are very time consuming, high risk compared to Ads (because you ca

Generally, you can, but they are a different beast. You have little way to measure them, they are very time consuming, high risk compared to Ads (because you can't change your cards when you notice a week in that customers don't like some word etc). That's a valid long-term strategy, not something to get you business next week when you're starting.