The problem is that "shipping stuff" is not what companies are supposed to be solving. They're supposed to be providing _value_ to customers and investors. A "

The problem is that "shipping stuff" is not what companies are supposed to be solving. They're supposed to be providing _value_ to customers and investors. A "feature factory" model is bad because it masquerades as progress. "Value" is harder to define, and often can't be measured _simply_ with metrics - you need metrics for insights, but most metrics are very much trailing indicators. Also there are lots of silly metrics like "tickets closed" that are easy, and naturally companies gravitate towards anything easy as the number of people rises. And factories love metrics.