I am not talking about asshole design. Users know that there is an app store (proof: the huge usage of messengers like Whatsapp). If they want the app they know

I am not talking about asshole design. Users know that there is an app store (proof: the huge usage of messengers like Whatsapp). If they want the app they know where to find it. There is no need to applying asshole (or braindead) design to the site.