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This is brilliant! Now he can offer a vertically integrated night out. All he needs now is a motel next door or a cab service.
by ohyes 16y ago
This is brilliant! Now he can offer a vertically integrated night out.
All he needs now is a motel next door or a cab service.
- jacques_chester 16y agoStrictly speaking, this is horizontal integration -- offering complementary goods as a package. It would be vertical integration if he had bought (for example) a music company, a stereo manufacturer, a distillery etc.