Apple obviously doesn't look at the AppStore as a MarketPlace. They view it purely as a convenience value add for the IOs. Every move they make indicates that t

Apple obviously doesn't look at the AppStore as a MarketPlace. They view it purely as a convenience value add for the IOs. Every move they make indicates that they don't mind people filling holes in their product offerings just so long as they aren't attempting to fill that hole themselves. If you base your business on the iOS platform then you only have a business for as long as Apple doesn't want that business for itself.