> To advertise something as "it's better because it's basque/$COUNTRY" is not xenophobic at all. First, because by that definition then almost everyone would be

> To advertise something as "it's better because it's basque/$COUNTRY" is not xenophobic at all. First, because by that definition then almost everyone would be (e.g. french). Second, because there are actual objective benefits of sourcing local products (e.g. environmental). Perhaps it is not xenophobic, but it definitely is populist nationalistic retoric based on in-group/out-group dichotomy. The fact that nationalists of every country do that is no excuse.