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>An audio program that doesn’t publish an RSS feed that I can subscribe to in my podcast player of choice isn’t a podcast. For now. But we've seen this game be
by macspoofing 7y ago
>An audio program that doesn’t publish an RSS feed that I can subscribe to in my podcast player of choice isn’t a podcast.
For now. But we've seen this game before. When a critical mass switches to a closed ecosystem, you're either going to be forced to move with the herd (because most of your podcasts will move and new podcasts will start-up exclusively within the walled garden), or you'll be left behind.
- scarface74 7y agoYet three of the podcasts I mentioned have survived for well over a decade. If you target a high income demographic. It’s a lot easier to get direct response advertisers selling either expensive items or subscription based products where the lifetime value of the customer is high. Back in the day people said the definition of a podcast was two guys talking about tech sponsored by SquareSpace.
- macspoofing 7y ago>Yet three of the podcasts I mentioned have survived for well over a decade. That's because podcasts are still part of an open ecosystem. I think the current system works very well and I don't want it to change, but I can see a walled-garden arise and lock the majority of content away behind proprietary podcast clients (much as video content is locked inside the YouTube garden).
- scarface74 7y agoHow much of that is because delivering video is expensive. Most analyst think that Youtube is still not profitable.