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I have a difficult time believing that, of all things, Podcasting is the thing Spotify will/has ruined. The Podcast ecosystem is very open, but the only moneti

I have a difficult time believing that, of all things, Podcasting is the thing Spotify will/has ruined. The Podcast ecosystem is very open, but the only monetization vehicle I know of that has made a meaningful impact in the history of Podcasts is Midroll (Which now looking up seems to be owned by Stitcher). I know from listening to the Giant Bomb podcast for a decade that they had a hard time justifying the podcast to the business-side of their operation for years because it doesn't work in to a balance sheet. Presumably that is less of an issue now and I hear Midroll-based ads on literally every podcast I listen to. I'd be much more worried about that than Spotify as far as monopoloization goes. This article leaves them out entirely, and it feels like it's almost done with purpose to make the point they want.

asiachick 7y ago
I don't know what "MidRoll" is but my podcasting software (and I'm assuming all others) has +30sec -15sec buttons. I use them top skip every ad. Maybe I'm an exception and most people listen to ads but I find it's trivial to skip them so I do.
- Tyr42 7y ago
  I'll skip, unless I'm driving and can't touch my phone to do so.
  - Intermernet 7y ago
    Not sure if this helps you, but I recently discovered that Android Auto accepts voice controls for fast forward and rewind, despite not having UI controls for the same. "fast forward 30 seconds" does what you expect it to do.
- kekub 7y ago
  I never skip the ads as I appreciate the companies make my favourite podcasts possible. Even though most hosts of the podcasts I listen to are very picky about their ads.
- jeena 7y ago
  I always skip the ads too and to be honest I even have unsubscribed from many podcasts when it was too much advertising on them. I think most of the podcasts I listen to don't have ads anymore because they're from Europe and you can easily send them small amounts of money if they post a IBAN.
daveFNbuck 7y ago
There's a pretty good range of podcasts making money via Patreon. It works well enough that many podcasters are able to go full time, some can hire employees, and the bigger ones make absurd amounts of money.
yreg 7y ago
>I'd be much more worried about that than Spotify as far as monopoloization goes. I admit it's offtopic, but I would be interested to read more about what you mean. In the field of music streaming, I'd expect most people to be worried about Apple/Amazon/Google monopoly rather than a Spotify one.

asiachick 7y ago

I don't know what "MidRoll" is but my podcasting software (and I'm assuming all others) has +30sec -15sec buttons. I use them top skip every ad. Maybe I'm an exception and most people listen to ads but I find it's trivial to skip them so I do.

Tyr42 7y ago
I'll skip, unless I'm driving and can't touch my phone to do so.
- Intermernet 7y ago
  Not sure if this helps you, but I recently discovered that Android Auto accepts voice controls for fast forward and rewind, despite not having UI controls for the same. "fast forward 30 seconds" does what you expect it to do.
kekub 7y ago
I never skip the ads as I appreciate the companies make my favourite podcasts possible. Even though most hosts of the podcasts I listen to are very picky about their ads.
jeena 7y ago
I always skip the ads too and to be honest I even have unsubscribed from many podcasts when it was too much advertising on them. I think most of the podcasts I listen to don't have ads anymore because they're from Europe and you can easily send them small amounts of money if they post a IBAN.

daveFNbuck 7y ago

There's a pretty good range of podcasts making money via Patreon. It works well enough that many podcasters are able to go full time, some can hire employees, and the bigger ones make absurd amounts of money.

yreg 7y ago

>I'd be much more worried about that than Spotify as far as monopoloization goes. I admit it's offtopic, but I would be interested to read more about what you mean. In the field of music streaming, I'd expect most people to be worried about Apple/Amazon/Google monopoly rather than a Spotify one.