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An extra reason for being famous (could be included in #2 of the above list) is to amplify your positive impact in the world. E.g. if Bezos wasn't famous i'd pr
by sergioro 7y ago
An extra reason for being famous (could be included in #2 of the above list) is to amplify your positive impact in the world. E.g. if Bezos wasn't famous i'd probably never learned about his business strategies (costumer first, risk taking & innovating, etc). IMO this is the best reason for being famous.
- bshoemaker 7y agoYep. This seems like the obvious one to me.
- airocker 7y agoBezos possibly does not want all consumers to know his name or he would have named Amazon "bezos" much like "ford". --bezos fan
- graeme 7y agoFord motors. It was still a descriptive name. “Bezos everything store?” Harder to start. Amazon allowed flexibility. Can’t infer from choice.
- airocker 7y agoBezos Books! Sounds good to me.
- graeme 7y agoYou’re joking, right? It’s a great name for a bookstore. But you’d have to change it once it grew. And you’d retain the book brand longer than amazon did. The Ford motors name worked for generations because Ford stayed in motors.
- bumby 7y agoInteresting tangential fact: Ford Motor Company was not Henry Ford's first automotive company. He previously started the (less descriptive) Henry Ford Company (his second automotive venture) which was bought and turned into the Cadillac brand.[1] Cadillac would eventually become General Motors. Combine that with the split between the Dodge brother investors, and all the Detroit "Big Three" manufacturers can be traced to Henry Ford. [2] [1] https://en.wikipedia.org/wiki/Henry_Ford_Company https://en.wikipedia.org/wiki/Henry_Ford_Company [2] https://en.wikipedia.org/wiki/Dodge_v._Ford_Motor_Co https://en.wikipedia.org/wiki/Dodge_v._Ford_Motor_Co.
- dmitriy_ko 7y agoBezos named it Amazon so it would appear high in alphabetical order. In pre-search engine world of 1994 it was a big deal. New sites would be found by consumers through site directories.
- tuesday20 7y agoWhat is so special about customer first? I work for a small unknown company, my product managers and support team do “customer first”, I doubt any of them are reading Bezos biography or philosophy. This is just common sense and being nice to customers, that’s all. I hope people don’t learn his “work employees to death” and related philosophy ...